Howard City Small Business Saturday

Howard City Small Business Saturday empowers the community, one local purchase at a time! In episode 77 Duane takes a dive into ‘Small Business Saturday’ in Howard City Michigan and why local businesses are stepping up. The transformative impact of buying local supports not only small businesses throughout Montcalm County, it also creates a ripple effect of positive change. Let’s champion the vitality of our Montcalm County towns and cities by choosing to buy local. Duane checks in with Jean’s Pizza Cafe’, Edgerton Giftery, Neighbor’s and Co, The Howard City Senior Center and Century 21 – Rockgate.

History of Small Business Saturday.

Small Business Saturday originated in 2010 as an initiative by American Express to encourage consumers to shop at local, independently-owned businesses during the holiday season. The inaugural event took place on November 27, 2010, and it gained momentum quickly, with the goal of promoting small businesses as a response to the growing dominance of large retailers during the Black Friday shopping frenzy. Since its inception, Small Business Saturday has evolved into a widely recognized and celebrated annual event that takes place on the Saturday after Thanksgiving. It has garnered support from local communities, small business associations, and various stakeholders across the United States. Today, Small Business Saturday serves as a crucial day for small businesses to showcase their products and services, attract customers, and strengthen their position in the marketplace. The event has expanded beyond a one-day shopping initiative, transforming into a movement that highlights the importance of supporting local businesses year-round. Many communities now organize special events, promotions, and collaborations to make Small Business Saturday a festive and engaging experience for consumers. The continued success of Small Business Saturday underscores the significance of community-driven efforts to promote and sustain small businesses in the face of competition from larger corporations. Howard City is one such community making it happen.

Supporting local businesses means they can support local events and teams

Buying is a fundamental act that transcends mere transactions; it’s a powerful expression of support and community. When individuals choose to make purchases, especially from local and small businesses, they contribute to the vitality and sustainability of these enterprises. Buying is more than acquiring goods or services; it represents a vote of confidence in the values, craftsmanship, and unique offerings of a business. It fosters a sense of interconnectedness, as each purchase plays a part in building a thriving community. This collective support is the lifeblood of businesses, enabling them to grow, create jobs, and make meaningful contributions to the local economy. Ultimately, every purchase is a vote for the kind of world and community we want to see, emphasizing the impact that conscious buying decisions can have on shaping a vibrant and resilient business landscape. #BuyLocal #SupportSmallBusiness #CommunityImpact #SupportLocal #SmallBusinessSaturday About Discover Montcalm Podcast